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Develop and Implement a holistic and comprehensive program to increase resource recovery and reduce landfill dependence toward zero waste.

Our Vision


Who We Are
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The Philippine Alliance for Recycling and Materials Sustainability (PARMS) promotes stakeholder collaboration leading to sustainable consumption and production, reducing the country’s waste footprint consistent with our vision of Zero Waste to Nature by 2030 aimed to ensure that mismanaged waste does not end up in waterways and oceans.

Everyone has a part to play in making sure that our natural environment, our people, and our country are safe and moving forward. PARMS welcomes the chance to share their ideas, capabilities, and resources in shaping initiatives and policies.

PARMS was incorporated in 2015 and has emerged as a leading voice in the waste management field that brings together the private sector, non-profits, academic institutions, and the public sector in finding systemic solutions in waste management. It is the driving force that powers the Zero Waste to Nature 2030 Program through collaboration innovation and ambition.




Image by Vivianne Lemay

Philippine Chamber of Commerce and Industry Inc. (PCCI)

Federation of Philippine Industries (FPI)

Philippine Paper Manufacturers Association Inc. (PPMAI)

Philippine Plastics Industry Association Inc. (PPIA)

Polystyrene Packaging Council of the Philippines (PPCP)

Packaging Institute of the Philippines (PIP)

Pollution Control Association of the Philippines (PCAPI)

United Recyclers Organization of the Philippines (UROP)

Our Members


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Crispian Lao

Founding President

Commissioner, Private Sector Representative from the Recycling Industry Sector
National Solid Waste Management Commission
Office of the President, Republic of the Philippines

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Bert Guevara

Vice President

Served as Barangay Captain for Sun Valley, Paranaque for 13 years, and Representative of National Liga ng mga Barangay, a policy-making and oversight body created under R.A. 9003 by the National Solid Waste Management Commission; Former President of Earth Day Network and the Zero Waste Recycling Movement of the Phils.

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Bonar Laureto


Executive Director of Philippine Business for the Environment (PBE), a Global Network Partner of the World Business Council for Sustainable Development (WBCSD). He engages with the private sector, government, and other key stakeholders to help create innovative, collaborative business solutions to urgent global and local environmental and social challenges, under WBCSD’s Action 2020 flagship Program.

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Mario Estrada


Internal Consultant at Omnipack Industrial Corporation

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Jess Reyes


Experienced Corporate Executive with a demonstrated history of working in leading FMCGs. Possess an extensive experience in leading Environmental Sustainability and Health and Safety programs, Creating Shared Value Programs and Initiatives, Project Management, and Stakeholder relations. Graduated from De La Salle University and a licensed Professional Mechanical Engineer.

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Chief Operating Officer at Puritan Philippines, Inc; Experienced Vice Chair with a demonstrated history of working in the public safety industry. Skilled in Research, Negotiation, Operations Management, Management, and Fundraising. Strong business development professional graduated from Hangzhou Normal University - School of International Education.

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Program Director for ZWTN 2030

Extensive expertise in Marketing and Business Development with more than two decades of experience in the hospitality service industry. As a sailor, he is very passionate about protecting the ocean. He is the area coordinator for the International Coastal Cleanup in the Philippines since 2009, organizing one of the largest coastal cleanup campaign in the country.

Our Team
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